The World Health Organisation has declared the Novel Coronavirus outbreak as pandemic. Governments in many countries are battling the virus with counter measures to some extent, more serious measures to restrict movement of..
Currently postal world was bombarded by the “campaign” of new delivery solution, so called “delivery box”. Many kinds of variants of this box created by different companies, from the manual, semi digital, or digital ones..
Until very recently, goods flowed from one end to the other, freely globally via global postal mail network or other supply chain networks but recent U.S - China trade policy, Brexit, and now the coronavirus crisis have challenged..
In 1990, there was an alternative to the 4Ps Marketing Mix, proposed by Robert Lauterborn. While 4Ps Marketing Mix is a business oriented model, which includes product, price, promotion and place. The newer 4Cs of marketing model was meant to be a more consumer-orientated version. It includes..